Privacy Policy
Last updated: January 2026
This Privacy Policy explains how chickenroad1.co.za collects, uses, and protects your personal information. We operate this site as an informational and affiliate resource about the Chicken Road game by InOut. We do not operate any gambling services, hold player accounts, or process payments.
We are committed to protecting your privacy in line with the Protection of Personal Information Act 4 of 2013 (POPIA) and any applicable regulations set by the Information Regulator of South Africa.
Who We Are
chickenroad1.co.za is an independent affiliate website. We are not a licensed gambling operator. When you click through to a third-party operator such as Betway, you leave our site and their own privacy policy and terms apply from that point forward.
What Information We Collect
We collect limited information to keep the site running and to understand how visitors use it. This may include:
- IP address and approximate location data
- Browser type and device information
- Pages visited and time spent on the site
- Referring URLs (the page that brought you here)
- Cookie data (see our Cookie Policy for full details)
We do not collect your name, email address, phone number, or any financial information unless you voluntarily contact us through a contact form or email. If you do contact us, we only use that information to respond to your query.
How We Use Your Information
The information we collect is used to:
- Analyse site traffic and improve content
- Track affiliate link performance in aggregate
- Ensure the site displays correctly on your device
- Comply with legal obligations
We do not sell your personal information to third parties. We do not use your data for direct marketing without your explicit consent.
Legal Basis for Processing
Under POPIA, we process personal information only where we have a lawful basis to do so. Our lawful bases are:
- Legitimate interest: improving site performance and understanding our audience
- Legal obligation: complying with South African law
- Consent: where you have actively provided information by contacting us
Third-Party Operators and Affiliate Links
This site contains affiliate links to licensed gambling operators. If you click one of these links, we may earn a commission. We have no control over the data practices of those third-party sites. Before registering with any operator, read their privacy policy carefully. Operators we link to are independently regulated and responsible for their own data handling.
Analytics and Tracking
We use third-party analytics tools, which may include Google Analytics, to collect anonymised data about site usage. These tools may set cookies on your device. You can opt out of Google Analytics tracking by using the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout.
Data Retention
We retain analytics data for no longer than 26 months. If you contact us directly, we keep your correspondence for up to 12 months after the matter is resolved, then delete it unless a legal obligation requires us to keep it longer.
Your Rights Under POPIA
As a South African resident, you have the right to:
- Know what personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information where there is no lawful reason to retain it
- Object to the processing of your personal information
- Lodge a complaint with the Information Regulator of South Africa
To exercise any of these rights, contact us using the details at the bottom of this page. We will respond within a reasonable time and no later than 30 days.
Information Regulator
If you believe we have handled your personal information unlawfully, you may contact the Information Regulator of South Africa:
- Website: www.inforegulator.org.za
- Email: [email protected]
Children
This site is strictly for users aged 18 and over. We do not knowingly collect personal information from anyone under 18. If you believe a minor has submitted information to us, contact us immediately and we will delete it.
Changes to This Policy
We may update this Privacy Policy from time to time. The date at the top of this page will always reflect the most recent version. Continued use of the site after changes are posted means you accept the updated policy.
Contact Us
For any privacy-related queries, email us at: [email protected]
Gambling is for entertainment only. 18+ only. If gambling is causing you harm, contact the South African Responsible Gambling Foundation (SARGF) on 0800 006 008 (toll-free, 24 hours).
